Welcome to the iCadenza Blog …
This is a FREE library full of articles written by music industry professionals, aimed at offering expertise and inspiration to aspiring artists.
Why You MUST Build Your Email List
You’ve put in the hard work to get where you are. You practice, even on your days off. You keep your social media profiles updated. You’ve created a small network that leads to performing opportunities. But the work doesn’t come as steadily as you’d like. And, as a result, your income
Podcast #5: Conductor Jeffrey Schindler
This month’s podcast features Jeffrey Schindler, a versatile conductor who has worked extensively on both the concert podium and the scoring stages of Hollywood. Jeff is a long-time iCadenza/Cadenza Artists client with whom we’ve always loved working. (Learn more about our collaborative project: producing a live presentation of March of
4 Website Mistakes Musicians Make
Do you remember that moment when you clicked “publish” on your music website? You had visions of all the right people finding you — presenters reaching out for gigs, and other performers asking to collaborate. So…is it working? If not, you’re not alone. Getting your music website out there is
Artist Interview: The Kickback
This is the first in a series of interviews with bands outside of the classical music industry. Many classical musicians say that they would like to learn what works well for other genres and apply those lessons to getting their own music seen and heard. We hope this serves as
Choose a Creative Job That’s Right for You
When I was a kid, if you had asked me about choosing a creative job, I would have told you I would be an Olympic figure skater. (At age 12, I realized that my fear of falling would absolutely preclude that outcome.) Over the next five years, I had absolute
5 Reasons Creative Types Need Vacations
There is nothing more gratifying than the anticipation that comes with nearing a few days off from work. It is an exhilarating feeling — and the good thing is that it sticks around for a little while. Those who are particularly creative or work in a creative field, such as