
Welcome to the iCadenza Blog …
This is a FREE library full of articles written by music industry professionals, aimed at offering expertise and inspiration to aspiring artists.

From Performer to Academia: Is It the Path for You?
Aaron Dworkin is one of the most inspiring individuals we’ve encountered on our path. A rapid thinker, he has a way of inspiring us (and everyone else around him) whenever he utters a sentence. He’s a man who lives and breathes his passion — and it’s contagious! Few individuals have

Do You Love Music Enough to Conquer the Ups & Downs?
When we first started our talent agency Cadenza Artists (about a year and a half after starting iCadenza), one of our early challenges was building up a roster of artists. Thanks to a referral of a mentor, we were introduced to mezzo-soprano Laurie Rubin and were immediately blown away. Her

4 Keys to Creating a Career You Love
Today’s post is written by Mark Rabideau. We met Mark through our involvement on the College Music Society’s Committee for Careers Outside the Academy. During our first conversation with Mark, we were inspired by his energy, enthusiasm, positivity, and encouragement for our work. Since then, we’ve developed a close friendship

How to “Think” Yourself Through a Challenge
As you may know from reading our posts or book, Julia and I worked with two amazing life coaches at the start of our journey together: Carolyn Freyer Jones and Michelle Bauman. (Sadly, Michelle passed away in December 2015; we are still aching with grief.) In addition to the fantastic

Are You Driven by Passion or Fear?
Do you ever wonder if you’re on the right track? Are you making decisions out of fear? Maybe you spend your days spinning your wheels, then fall asleep at night feeling like you didn’t really accomplish anything. Or you keep saying yes to opportunities without really stopping to think if

What You’ll See from iCadenza in 2016
For the past six years, you have inspired us with your journeys of passion and courage. It is through our work with you that we’ve found our voice. As we look at 2016, we are growing and evolving and we wanted to clue you into some of the changes you