
Welcome to the iCadenza Blog …
This is a FREE library full of articles written by music industry professionals, aimed at offering expertise and inspiration to aspiring artists.

Interview with Bob Donnelly, The Recording-Artists’ Champion
Bob Donnelly is a New York entertainment lawyer. One of his proudest accomplishments is a settlement he and Attorney General Eliot Spitzer came to with record companies. The settlement had to do with ‘Suspense Account’ Funds, where the record companies did not have updated addresses for certain musicians and were

How an Entrepreneurial Mindset Helps Musicians Find Success
When it comes to your music career, how often do you play it safe? How often do you stay in your comfort zone? How often do you choose the familiar over the unknown? It’s human nature to prefer the routine and predictable. But staying comfortable for too long can kill

Podcast #11: Eric Whitacre
We gave you these hints: choral composer, world speaker, technology, hair… You guessed it! It’s Grammy-winning American composer Eric Whitacre. He shares how his career progressed, including the turning points that elevated him to rockstar status. He also spills rarely told stories from his early years, gives young musicians and

Why Your Fear of Self-Promotion Is Holding You Back
Imagine how it would feel if you were actively sought out to perform. How good would it be to have people pursuing you (instead of you always having to hunt down new opportunities)? Until you reach that point in your career, you must consistently promote yourself and convince presenters and

Podcast #10: Benjamin Mitchell
If you have been on the path to win an orchestral position, but wonder what else you could do with your career, this episode is for you. Today’s guest is Benjamin Mitchell. He stayed in school for over a decade to pursue a position as a clarinetist in a professional

A Daily, Weekly, Monthly & Quarterly Marketing Checklist for Musicians
As a freelance musician, you’re juggling a lot, and it can feel overwhelming to do what it takes to keep your music career moving forward. We heard it from many of our Be Your Own Agent participants, including one who said this: “There’s a LOT to do! I want to