
Welcome to the iCadenza Blog …
This is a FREE library full of articles written by music industry professionals, aimed at offering expertise and inspiration to aspiring artists.

Top 10 Blog Posts from 2017
It’s so hard to believe that we’re already nearing the end of December! 2017 has been a big year for the world at large and in many of our lives. At iCadenza, it has been a year of intense growth and learning. Our team has expanded, we worked with many

Podcast #30: Christopher Tin
For our 30th Podcast Episode, we were delighted to interview Christopher Tin, a Grammy Award-winning American composer of concert and media music. In this interview, he shares his personal insights into some of the biggest questions facing emerging musicians, including: How do I break into my niche? (Even ones

Traveling Alone to Gigs and Conferences? Lessons Learned from 150 Days on the Road
This year, if you can believe it, I spent 150 days traveling. That’s 41% of the year! Those 150 travel days included 20 trips, 14 of which were for work and the other 6 for personal reasons. My work travel took me to 15 cities, 12 in the US and

Holiday-Break Listening: Music Podcast Roundup
As we near Thanksgiving and the winter holidays, you’re probably going to be spending a little extra time traveling. So we thought this would be the perfect time to round up the music podcasts that have featured iCadenza over the past few months. Listen while you’re on the plane, in the

Podcast #29: David Taylor
Today I’m excited to share my interview with David Taylor, a leading entrepreneur in the world of classical music who is dedicated to bringing innovation to the arts. As a conservatory-trained cellist, David started the acclaimed Yorkshire Young Sinfonia, a youth orchestra in Northern England that offers a residential summer festival experience for young musicians. In today’s podcast, David shares how he

Sending Cold Emails to Venues and Hearing Crickets? Here’s the Solution
Back when we first started our agency, Cadenza Artists, Julia and I struggled to get responses from presenters to our cold emails. And nothing is more frustrating than pouring your time and energy into an email only to hear crickets in response. The good news is, after a number of heartbreaking