Welcome to the iCadenza Blog …
This is a FREE library full of articles written by music industry professionals, aimed at offering expertise and inspiration to aspiring artists.
My Safe Zone: How the Status Quo Traps Us into Thinking Small
What do you want to see happen in your career in the next two to five years? Take a moment to write down a few ideas. What comes to mind first? Now that you have a rough picture of what you want, let me ask you a question. How big
How Do I Get Sponsorships?
You see them in concert programs… You see them on Instagram posts… Sponsors are out there supporting music. But how do I find sponsorship for my projects? SPONSORSHIP IN MUSIC Sponsorships seem so near and yet so far for most musicians. You see it working for others but we don’t
New City Checklist: Re-establishing Your Career After a Move
I’ve moved around a lot. For a long time, I found myself in a new city every 2 years. As a freelancer, I became an expert at re-starting my career FAST and hitting the ground running in a new place. I’m happy to share with you my checklist to get
Squad Goals: iCadenza Insider’s Supporting Each Other
At iCadenza, we help artists accelerate their careers. We offer self-guided courses like the Coro Career Library, Consulting for Organizations, Individual Coaching and more… But the place where we have seen some of the most transformational career changes has been in our group programs like the iCadenza Insider’s Club and
A Letter to My Younger Self
If you could go back in time, what would you say to your 20-year old self about pursuing a creative career? Is there anything you could say that would make life a little easier to navigate? Would you say something you need to hear right now? I tapped the collective
Top 5 Skills They Don’t Teach You in Music School
Being a fantastic musician won’t guarantee you a place in the music industry. It seems incredibly unfair. Talented musicians with fantastic musical training struggle to find financially and creatively rewarding careers. Sound familiar? You’re not alone. It seems like there are too many musicians and not enough work for you.