Welcome to the iCadenza Blog …
This is a FREE library full of articles written by music industry professionals, aimed at offering expertise and inspiration to aspiring artists.
Big artistic projects need major support. Fundraising is key to every major artistic venture. If you’re the engine driving a new artistic project, you want to make the most of your fundraising efforts. Fundraisers Don’t Always Meet Their Financial Goals Have you been part of a fundraiser that fell short?
I’m not doing any New Year’s Resolutions this year and I’m inviting you to join me. New Year’s Resolutions are about becoming a better you. Developing new habits. Nurturing your strengths. Becoming a faster, fitter, kinder, more efficient, more creative you. A way to strive towards who you want to
Throughout my life many of the most challenging circumstances in my career also turned out to be the biggest opportunities. Times where the path I was on wasn’t working out pushed me onto a route that was better suited for me. This is a common career story. Why is that?
I’ve been really busy the last six months. Acquiring food and necessities during shortages. Checking in with friends and relatives. Worrying about whether my parents were taking sufficient precautions. Setting up Zoom happy hours for friends and group meetings for industry colleagues. Restructuring our group offerings at iCadenza in the
Here is my time tested, three-step process to turn any idea into an actionable project that you can pursue. Artists come to me with so many ideas and they get so excited about them. But almost as quickly as they have an idea they also get disillusioned because they don’t
I’m hearing from a lot of musicians recently that they are concerned about their personal safety at work. We’re seeing many organizations rush to get back into action. This push is driven by a need to maintain programming, to stay in touch with audiences, maintain revenue, or to provide opportunities