Welcome to the iCadenza Blog …
This is a FREE library full of articles written by music industry professionals, aimed at offering expertise and inspiration to aspiring artists.
My mom is an entrepreneur who has started multiple businesses in several countries in conditions that others would have found impossible. When it comes to getting anything going, she has a saying that she likes. “It takes two,” she says, “and then they multiply.” This obviously applies to the growth
We’ve talked a lot about the zig-zag path your career in music will likely take. One of the common “zags” is walking away from music altogether. Whether a teacher discouraged you, you weren’t making ends meet, or you failed at your big moment… there are lots of reasons musicians
At the very end of 2008, Julia Torgovitskaya Rapoport and I entered a business plan competition at Tufts University, where she was a student. We were seniors in college, clueless about where our lives and careers would lead us, but we had a shared passion for the performing arts. Our
Bob Lord is a producer, composer, bassist, and CEO of PARMA Recordings with more than 150 credits as a producer, executive producer, performer, label manager, and composer to his name. He also co-founded the award-winning touring and experimental rock trio Dreadnaught in 1996. Tune in to this episode as
Denise Tryon is the Horn Professor of Peabody Conservatory in Baltimore and, until last year, was fourth horn of the Philadelphia Orchestra (2009-2017). What lead her away from performing full time in a coveted orchestra position? Listen to the interview to find out! You’ll also discover: How she fell
Being a musician can be a rewarding experience: playing live shows, being creative and writing music, and doing what you love to do. However, these rewards, at least at first, come with one major drawback: you won’t be paid much at all when you’re just starting out. Many musicians find